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“Our pets are treasured family members.
Nothing gives us more joy and purpose
than enjoying wholesome and delicious food as a family.”
Pets are so much more than just animals that live with us. They are our friends, our guardians, and our children. Our pets have their own distinct identities, characteristics, thoughts, feelings, tastes, and emotions.
Because pets are family. We need to provide them food with proper nutritional values to ensure their overall well-being.
From our small, family-run pet food company here in New Zealand, we source only the purest ingredients, highest quality free-range meat, and organic produce direct from local family farms. We cook all our food in small, single batches so it’s always fresh and every bag is 100% grain-free and gluten-free.
Our purpose is to show pets the same kindness, love, and respect we would give to any family member.
We make healthy, home-styled food that you can trust, straight from our family to yours.
That’s why we never settle for anything less than the all-natural, high quality, and highly-digestible free-range meat mixed with fresh produce and specialty herbs for Wishbone.
Wishbone is infused with the power of 8 nutrient-rich herbs, fruits and vegetables, including Basil, Cranberries, Flaxseed, and Papaya. These, along with the addition of Taurine and essential vitamins and minerals, boosts your dog's immunity from within. Keep your dogs strong and healthy in any season with Wishbone!
Each bag of Wishbone is expertly crafted by animal nutritionists to maintain a healthy balance of 75% animal ingredients and 25% functional ingredients. This holistic approach ensures that with this one bag, your dog eats food that supports healthy hearts, bright eyes, healthy skin, shiny coats, happy tummies and healthy muscles and bones. Now that's something to wag about!
We are so excited to be trialing @wishbonepetfood range. Mumma says I won’t find any New Zealand King Salmon in the stream, but I will find it in their Ocean variety food!!
The full range is available at wishbonepet.co.nz
bentleythebarrel
Our love language = acts of service 💜 Providing these two with plenty of adventures, and nourishing their tummies with only the best for their health! @wishbonepetfood has recently launched their gorgeous new packaging
Available in Ocean (Salmon), Pasture (Lamb) and Graze (Beef & Lamb) flavours
boschandbro
“What’s your Love Language For Your FurBaby?” Introducing Wishbone Pet Foods, with their brand-new packaging🫶🏼🐾
Made with premium New Zealand Proteins and carefully selected natural ingredients, enriched with 8 superfoods, creating a nutritional powerhouse that supports their vitality and happiness! 🌟💪
Choose from 3 delectable flavors: Ocean (Salmon), Pasture (Lamb), and Graze (Beef and Lamb)."
burrito.the.poodle
"Presenting @wishbonepetfood Campaign to welcome their new packaging “What is your love language “ Barney’s love language is acts of service.
The way to this boys heart is through his belly and wishbone have come through with the goodies to keep him happy and healthy for all the adventures he will go on."
chesterandbarney23
"We love pasture raised New Zealand Lamb, so much that we have our own flock 🐑🐑🐑🐏🐑🐑
We love to take care of our family with quality food that is New Zealand made and with no added unnecessary ingredients.
Wishbone pet food ticks those boxes and also includes 8 superfoods, vitamins and antioxidants. Because pets are fa"
franky_and_floyd
Leia’s Winter Self Care Tips -> dress warm and eat nutritious food! 🥰🧣🐟 Thank you @wishbonepetfood for filling her belly with goodness! 💖
Also LOVE the new packaging! During uni I worked at a pet store, so am very familiar with the old packaging, absolutely OBSESSED with the new design and how colourful it is 😍🌈
mickys_pets
Wishbone Pet Food is my love language for my dogs - absolutely loving the new pastel packaging and can’t decide which flavour is our favourite! 🤤
otisandtheodore
